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    <loc>https://www.melodydebruyne.com/work/chotto-motto-rt88a</loc>
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      <image:title>Work - Point of Sale app - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - Point of Sale app - Make it stand out</image:title>
      <image:caption>Customer representatives can access patient information, to provide better care more easily.</image:caption>
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      <image:title>Work - Point of Sale app - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Work - Point of Sale app - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Work - Point of Sale app - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.melodydebruyne.com/work/aleblazers-summer-tour-1-frhw6</loc>
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    <priority>0.5</priority>
    <lastmod>2026-08-04</lastmod>
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      <image:title>Work - Aleblazers Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Work - Aleblazers Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Work - Aleblazers Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <video:title>Work - Aleblazers Campaign</video:title>
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      <video:description>Work - Aleblazers Campaign</video:description>
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  <url>
    <loc>https://www.melodydebruyne.com/work/death-by-xoko-jh65j</loc>
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    <lastmod>2026-08-04</lastmod>
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      <image:title>Work - Nalgene Print ads - Make it stand out</image:title>
      <image:caption>This was a general kick-off summer ad. | 1 of 4</image:caption>
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    <image:image>
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      <image:title>Work - Nalgene Print ads - Make it stand out</image:title>
      <image:caption>This focused on their Travel storage line. | 2 of 4</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/1524108362798-P8Y0G9WMKVRJKSQNFNZ4/Nalgene+2.png</image:loc>
      <image:title>Work - Nalgene Print ads - Make it stand out</image:title>
      <image:caption>This focused on their Outdoor storage line. | 3 of 4</image:caption>
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    <image:image>
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      <image:title>Work - Nalgene Print ads - Make it stand out</image:title>
      <image:caption>This focused on their Kitchen storage line. | 4 of 4</image:caption>
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    <loc>https://www.melodydebruyne.com/work/punkzles-ecommerce-tjcxl</loc>
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    <lastmod>2026-08-04</lastmod>
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      <image:title>Work - Punkzles e-commerce site - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.melodydebruyne.com/work/the-ruse-zc6dz</loc>
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    <priority>0.5</priority>
    <lastmod>2026-08-04</lastmod>
    <image:image>
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      <image:title>Work - Employee Intranet redesign - Make it stand out</image:title>
      <image:caption>The visual design of our dashboard was created for information prominence.</image:caption>
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    <image:image>
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      <image:title>Work - Employee Intranet redesign - Illustrating different experiences</image:title>
      <image:caption>This was an entire UX process from start to finish. After collecting various platforms that needed to be integrated per employee role, wireframes were created to illustrate different user experiences.</image:caption>
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      <image:title>Work - Employee Intranet redesign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Work - Employee Intranet redesign - Designed to make work easy</image:title>
      <image:caption>We stress tested our thinking with various user roles to create a customizable dashboard that serves the way multiple teams work best.</image:caption>
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  <url>
    <loc>https://www.melodydebruyne.com/work/american-portraiture-crt46</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-08-04</lastmod>
    <image:image>
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      <image:title>Work - Multi channel Design system - Make it stand out</image:title>
      <image:caption>The overview screen gave customers a high level peek at their financial information.</image:caption>
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    <image:image>
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      <image:title>Work - Multi channel Design system - An omnichannel design system</image:title>
      <image:caption>A total administrative services company needed to ensure their various platforms had a visually cohesive and intuitive experience for their customers. As a UX team, we addressed customer concerns with benefits processes and created an easier to use dashboard that was consistent across Web, iOS, and Android systems. We reduced and strategically organized information, created simpler interactions, and made various data visualizations. The visual language was ultimately delivered as a proprietary design system to client development teams.</image:caption>
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    <image:image>
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      <image:title>Work - Multi channel Design system - Make it stand out</image:title>
      <image:caption>Customers could manage their benefits cards through their account easily.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/1524105560877-4BANJC0NQGNCG5VB1BP8/TASC+2.png</image:loc>
      <image:title>Work - Multi channel Design system - A responsive approach</image:title>
      <image:caption>We create a consistent experience across all digital touch points that adhered to the best practices of given platforms. While there was was subtle deviance between them, they all look and behaved as closely as possible.</image:caption>
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    <loc>https://www.melodydebruyne.com/work/melo-apparel-dywdx</loc>
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    <lastmod>2026-08-04</lastmod>
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      <image:title>Work - Melo Apparel - Morning breath</image:title>
      <image:caption>We all have it. Coffee helps.</image:caption>
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      <image:title>Work - Melo Apparel</image:title>
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      <image:title>Work - Melo Apparel</image:title>
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    <image:image>
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      <image:title>Work - Melo Apparel</image:title>
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    <image:image>
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      <image:title>Work - Melo Apparel</image:title>
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    <image:image>
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      <image:title>Work - Melo Apparel - Melo out</image:title>
      <image:caption>A nod to their peace sign logomark.</image:caption>
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    <image:image>
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      <image:title>Work - Melo Apparel - Too many Mels</image:title>
      <image:caption>Irreverence for the irreverent</image:caption>
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    <loc>https://www.melodydebruyne.com/work/brightpoint-ah3tp</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-08-04</lastmod>
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      <image:title>Work - Brightpoint Identity - Make it stand out</image:title>
      <image:caption>Inclusion in the design process was important. We worked to get buy-in from 800+ employees &amp; trustees on the rebrand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/815ec03c-2e70-4f46-aa68-f628836a0754/brightpoint-collateral.jpg</image:loc>
      <image:title>Work - Brightpoint Identity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Work - Brightpoint Identity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/1067d31e-bef3-4509-b6bb-3d3f40d2cf89/brightpoint-tshirts.jpg</image:loc>
      <image:title>Work - Brightpoint Identity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.melodydebruyne.com/work/willow-bmg7y</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-08-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/a5c0d5f1-4b89-4903-b356-656c0fe67636/willow-web.jpg</image:loc>
      <image:title>Work - Stories of Strength - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/ecc92f43-205a-404d-9def-e1e9a65d2bc6/IMG_4245.JPG</image:loc>
      <image:title>Work - Stories of Strength - AR experience</image:title>
      <image:caption>Using animation and sound design, the mural comes to life. By hitting the play buttons, users can hear three stories of domestic violence and then a message from Willow’s CEO.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/3ab28bba-6717-464a-84fa-736b7e85004d/willow-photos.jpg</image:loc>
      <image:title>Work - Stories of Strength - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/b66b3451-75e8-43fb-a0fe-70a536629a9e/willow-filter.jpg</image:loc>
      <image:title>Work - Stories of Strength - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.melodydebruyne.com/work/new-project-1-45yeb</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-08-04</lastmod>
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      <image:title>Work - Holiday Party game - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/4343bd2a-4b3b-4160-9466-890f1d6fe50e/holiday-social.jpg</image:loc>
      <image:title>Work - Holiday Party game - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Work - Holiday Party game - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.melodydebruyne.com/work/credit-ed-campaign-kxydn</loc>
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    <lastmod>2026-08-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/a26d0c34-050b-4252-aac5-40272d12dd1a/FM_CreditEDUConsumer_Concepts_R4.003.jpeg</image:loc>
      <image:title>Work - Fannie Mae Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/7354de7e-72c7-498f-aad5-cad1b0983b6f/credit+ed-insta+%281%29.jpg</image:loc>
      <image:title>Work - Fannie Mae Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/1682648557269-G9710EJTZX53OMY4WWJI/GiveYourselfCredit_adlob_R4-2C-emotive.jpg</image:loc>
      <image:title>Work - Fannie Mae Campaign</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/1682648581556-9LIH136G7XG65EGKMYQI/FM_CreditEDUConsumer_Concepts_R4.001.jpeg</image:loc>
      <image:title>Work - Fannie Mae Campaign</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/68864d01-937c-4b60-baf3-c8106d294443/FM-guidelines+sample.jpg</image:loc>
      <image:title>Work - Fannie Mae Campaign - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/f0bc8be1-17a5-477f-8648-b7788248ff22/playlist.m3u8</video:content_loc>
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      <video:title>Work - Fannie Mae Campaign</video:title>
      <video:description>Our :30 for building credit.</video:description>
    </video:video>
    <video:video>
      <video:content_loc>https://video.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/bd2013a5-b574-4e63-bb9c-8b395c1fc07b/playlist.m3u8</video:content_loc>
      <video:thumbnail_loc>https://video.squarespace-cdn.com/content/v1/5ad7b3d8ec4eb750a70aa086/bd2013a5-b574-4e63-bb9c-8b395c1fc07b/thumbnail</video:thumbnail_loc>
      <video:title>Work - Fannie Mae Campaign</video:title>
      <video:description>Our :30 for maintaining credit.</video:description>
    </video:video>
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